Trademarks

The value of a trademark to your business can be immeasurable. Because you rely on your logo, slogan, color, shape, sound, or other type of mark to identify your goods or services in a crowded marketplace, we will tailor a trademark program geared to your needs.

Our deep experience with trademark procurement and enforcement can be of great value to your brand protection. We begin by working with you to create a cost-effective trademark program that will protect your trademarks, service marks, and product trade dress. Additionally, if your business requires protection of trademark rights abroad, we will help you secure international trademark protection.

If you want to enhance your existing "common law" trademark rights, we will counsel you on the best strategies for obtaining a trademark registration from the United States Patent & Trademark Office. The registration process can be challenging for a trademark owner. We will assist you in overcoming potential obstacles, including oppositions, cancellations, and concurrent rights proceedings before the Trademark Trial and Appeal Board (TTAB).

Trademark protection may require litigation in state or federal court. We specialize in trademark litigation concerning infringement, false and misleading advertising, unfair competition, and counterfeiting. We will find the most effective litigation solution to protect your trademark rights, whether it’s a temporary restraining order, a preliminary injunction, a trial, or an appeal.

Finally, CPH works closely with state and federal agencies to respond quickly to situations involving your trademark rights, including seizures of counterfeit goods.